Content Marketing That Works

content marketing

In our technology-focused business climate, commerce has shifted away from the store front and transitioned directly to the internet. This means that by providing original content that offers educational value, you will increase your website rankings, attract visitors, and eventually convert visitors to paying customers. Content Marketing is here to stay. Referred to as “content…

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Annual Planning Tool Must-Haves

annual planning

Setting aside time to complete annual planning is rarely at the top of a small business owner’s priority list. It’s almost never considered an urgent task, but it can provide a huge ROI.   The foundation for good annual business planning is almost always set upon an excellent planning infrastructure that includes pre-planning assessments, goal setting, and…

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Demystifying and Defining Business Planning

business planning

Most seasoned business owners understand that planning is one of the most important aspects in creating a successful business. It is important to know which types of business planning you should use and when you should be creating them. But with so many different types of planning options to choose from, it can be confusing!…

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Coaching and Consulting: The New Paradigm

Quite often I run into business owners who know they are in need of assistance but are confused whether they need a coach or a consultant. Often they are not sure what the difference is between the two or they don’t know which one would be appropriate for their situation. The difference between consulting and…

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Marketing that Works – Four Critical Trends for High Impact Marketing

As a business coach, I often see that implementing effective marketing approaches presents itself as a major challenge for many clients. Today’s marketing trends are changing at a vast and rapid rate. This can make it even more challenging to find and make the most of the valuable trends while they last.

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Time Management: How to Completely Save Your Day

time management

Time and tide wait for no one – Anonymous In an era where productivity rules and the ability to be efficient is of paramount importance, it is easy to see why time management is imperative to success. What’s harder to understand is why it exists as a universal problem. Every business owner or executive seems…

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The Art of Business Planning

Setting aside time to plan is rarely at the top of a small business owner’s priority list and is almost never considered an urgent task. Creating general quarterly or end-of-year goals can be an easy task that only takes a few moments of our time, but seldom does this type of ‘goal-setting’ drive us to…

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Best Summer Business Reads

Summer Reads

As leaders and business owners, I believe reading can take us and our businesses to new levels.  Maybe the following quotes are the best way to express my feelings: “Not all readers are leaders, but all leaders are readers.”- Harry S. Truman “Some people will lie, cheat, steal and back-stab to get ahead…and to think,…

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Through the Eyes of the Customer: Get Authentic Feedback that Counts

how to get authentic customer feedback

Getting authentic and valuable customer feedback is absolutely essential to the growth and success of your business. Although, getting this information is not always that easy. Here we will discuss the difference between traditional and modern models of obtaining customer feedback as well as provide you with valuable tips for retrieving this information as easily…

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Achieve Next Level Performance by Successfully Executing Your Strategy

Achieve Next Level Performance by Successfully Executing Your Strategy

Finding a growth strategy that works for you is absolutely vital for the survival of your business. Whether you’re trying to grow your business organically, or you’re focused on strategic growth through developing new markets, the key to ensure your business thrives is through the development of thoughtful strategies that build on your strengths. Often…

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